As the demand of automotive OEMs increase, subcontractors have to develop new strategies and practises that help them to keep their customers loyal. Key Account Management is such a strategy, that sub...
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Showing posts with label Leo Henrik Jansen. Show all posts
Showing posts with label Leo Henrik Jansen. Show all posts
Monday, November 25, 2013
Increasing customer loyalty with Key Account Management in the automotive sector from the view of a subcontractor - Leo Henrik Jansen
As the demand of automotive OEMs increase, subcontractors have to develop new strategies and practises that help them to keep their customers loyal. Key Account Management is such a strategy, that sub...
Download This PDF here
Wednesday, May 8, 2013
Optimization of the customer satisfaction by use of the Six-Sigma-Concepts from the view of an automotive subcontractor - Leo Henrik Jansen
Six sigma is a project-driven technique developed for sustainable business-routine enhancement. It concentrates on improving the customer's varying needs, upgrading procedures in the total company and...
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